Number Thirty Eight

If the state of Colorado were a bar, it would be Number Thirty Eight! Named after the country’s 38th state, Number Thirty Eight features dozens of local craft beers, cocktails, and an award-winning food menu inspired by Colorado. If you’re looking for a place to take a big group, this is the place. Number Thirty Eight has an enormous (and award-winning!) patio, plus free entertainment every single day!

We started working with Number Thirty Eight in February 2023. They brought on AMR to develop and execute a strategic marketing plan for their social channels that increase local brand awareness and drive new locals to come in and experience Number Thirty Eight for themselves.

AMR focused heavily on video content and collaboration. We filmed new footage quarterly that aligned with up and coming social media trends to drive engagement and coordinated weekly collaboration posts with national artists, influencers, and vendors to expand our reach.

Over the first 1.5 years of working together, their following nearly doubled. Adding almost 10K new followers all based in the local Denver area. Organic video views increased by 336% with videos consistently reaching over 10K views. Word of mouth was a big focus for this client as well, so we were pleased to see a 276% increase in organic shares over this same period.

In 2024, Number Thirty Eight expanded their package with AMR to also include their Kentucky location, Number Fifteen, both accounts have continued to see consistent growth year after year.

Instagram: @number38_colorado

TikTok: @numberthirtyeightco

Facebook: Number Thirty Eight

Website: nmbr38.com